Top 2019 Small Business Marketing Tactics in the U.S.

About half of the small business owners surveyed said they planned on using social media as part of their marketing strategy this year, according to a recent study Keap. Out of those using social media, about three in ten said they planned on increasing their social media budgets this year.

Surprisingly about a third of small businesses said that social media, digital advertising, email marketing, SEO, content marketing, and print ads/direct mail were not part of their marketing strategy. About 60 percent said that small and medium sized enterprises do not have dedicated marketing staff, with a majority of SMEs spending roughly two hours per week on marketing.


This chart shows the share of marketing tactics small business owners plan to use in 2019.